I'M LIVE!!!

I'm so happy to announce that I have finally launched my website www.bubblinmarketing.com!!!

I have set up my blog there so you can catch all my new posts over there!!!! 

Can't wait to see you!!!

The 3 Marketing Factors That Matter Most

I hear it every year, entrepreneurs try to kick off their marketing efforts armed with a plan to sell more products/services than they ever have only to discover that like so many they have missed the mark by not recognizing 3 of the most important factors when it comes to marketing and business in general.

They are:

1. Target Audience - Who it is you are serving?
2. Audience Painpoints - What are the problems they have that you are going to solve with your product/service?
3. Solution - What is it about your product/service that solves that problem like no one else can?

Before sending 1 email, posting one ad to Social Media or share one image to Instagram these 3 questions should be answered or you're bound to waste valuable time and money.

Do you know the answers to these 3 questions in your business? If so, drop a comment below or head over to my Facebook page and leave a comment.

Marketing - Open Your Mind Before You Close Your Doors!





Last week, while out for a stroll on my lunch break, I couldn't help but notice that most of the local "mom and pop businesses" are closed (for good) on just about the whole block.  Sadly, lately, this is not an uncommon site, especially in Manhattan.  The rent is through the roof in NYC and a lot of business are struggling to survive.  One common thread stood out among a lot of these businesses and that was lack of marketing. While some of the businesses had great promotional deals, they relied way too heavily on "word-of-mouth" advertising.  Many of them offered deals to the local University students while totally ignoring the rest of their customers. These failed businesses are prime examples of why believing the old myth that marketing is for big business is a huge no no!

Marketing is important even in small business

No business is too small for marketing; whether social media, e-mail or flyers, something is always better than nothing. There are tons of informational sources to assist in beginner-level marketing, with publications that address everything from "How to create a Twitter account" to "How to interpret analytics".  Don't be fooled there are cost-effective ways to market your small business or service. 

How do you plan to market your business in 2017? Let us know in the comments below or pop over to our Facebook, Instagram, or Twitter!

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